JUIT

Creating a brand narrative that reflects the magnitude of Serdar's and Ingmar's ambition of developing heat-and-eat meals that exceed people's learned beliefs and expectations of frozen food. The new direction embodies the dedication, passion, and creativity of the team and company whilst consciously disrupting its category conventions.

Year

FROM

A perceived compromise.

TO

A go-to favorite.

2022

“More than just another agency but true partners indeed. P.CC took the time to understand who we are, what we do, and what we stand for as a company. They not only delivered an outstanding brand vision but actively helped in bringing it to life.”

Serdar Mansour Azar, Co-Founder JUIT

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